Nets, a member of the European PayTech Nexi Group, has announced a strategic partnership with Klarna, a global payments network and AI-powered shopping assistant. The collaboration aims to offer Klarna's payment methods to Nets' merchant customers across the Nordic countries.
Payment solutions are integrated into checkout
Under this partnership, Klarna's payment solutions will be integrated into the Nets payment system, specifically catering to the needs of e-commerce merchants operating in Sweden, Norway and Denmark.
Nets seeks to strengthen its position as a payment gateway provider by integrating Klarna's offerings. This integration will enable Nets merchant partners to extend Klarna's payment options to consumers without the need for multiple technology integrations, thus simplifying the process.
“We strive to facilitate flexible, secure and convenient payments for consumers shopping online,” said Joanna Thiel, Head of Nordic E-Commerce at Nets. “We know from experience that checkout conversion rates depend heavily on the availability of consumers' preferred payment methods. Klarna is the preferred payment method of many consumers across the Nordics, so adding it to the Nets e-commerce platform will provide even more choice and convenience, while increasing conversion rates for merchants.
Expanding consumer choice
Consumers who avail Klarna's services will have the flexibility to choose from a variety of payment options, including buy now, pay later and installment products, thus enhancing their shopping experience.
Bjørn Bryngelsson, Regional Director Sweden, Klarna, commented: “Both Klarna and Nets have been integral to the rapid evolution of the Nordic e-commerce landscape over decades. We are delighted that our partnership with Nets – a major player in the Nordics – will enable merchants Now offering Klarna flexible payment options to consumers, without the need for multiple complex technology integrations it’s a win-win for everyone – Klarna, Nets, merchants and, most importantly, consumers.”
This article was written by Tariq Sikdar at www.financemagnates.com.