Microstrategy officially has Declare The brand rename, adopting the name strategy. This transition represents a strategic development of the company, as it placed it as the first and largest company of the Ministry of Treasury while maintaining its identity as a leading independent business intelligence company and NASDAQ 100.
Microstrategy restores strategy classifications
According to the Microstrategy announcement, the brand reflects a focus focus on Bitcoin, a step in line with the company’s broader attractiveness in rapid development Cracks area.
The new brand’s identity, “B”, is characterized by an flowering, symbolizing the strategy commitment to the Bitcoin strategy and its unique role in the market. The primary color of the brand has turned into Orange, the color that embodies energy and intelligence, and most importantly, Bitcoin itself.
The strategy began to transform from a traditional program provider to a bitcoin -focused company last year when it announced its commitment to “Bitcoin Development”.
Since then, the company has followed a strategic capacity for acquisition BitcoinRaising a large capital through sales of convertible bonds specifically to finance these purchases.
As a result, the strategy has become synonymous with the Bitcoin investment, and it is often traded as an alternative to the encrypted currency price movements.
Over the past year, Microstrategy adopted a more fake approach, which increased Bitcoin possesses To 471,107 BTC is impressive, making it the largest company holder of the world.
This aggressive accumulation has attracted comparisons with Meme’s shares, especially since the company constantly buys the bitcoin in large quantities, even with the arrival of the encrypted currency to the highest levels ever.
Since President Donald Trump was elected, Bitcoin has increased by almost 40 %, and strategic shares have increased by about 50 %.
A new chapter focused on Bitcoin and AI
Michael Sailor, co -founder and CEO of Microstrategy, is scheduled to discuss the brand renamed during the company’s profit call. In a statement, he expressed that the word “strategy” is not only strong, but also envelops the essence of the company’s mission.
Quoted from Antoine de Saint -Koberi, Sailor stressed that the new name drives the company’s identity to its strategic essence, and is compatible with its pursuit of excellence.
Sailor also made it clear that the strategy is at the forefront of two of the most transformational techniques in the twenty -first century: Bitcoin and artificial intelligence.
The new Microstrategy brand aims to transfer the company’s global call and value to its shareholders, customers, partners and employees. Silor concluded Saying:
The strategy is one of the most powerful positive words in the human language. It also represents a simplification of the name of our company to its most important strategic essence. “Perfection is achieved, not when there is nothing else to add it, but when there is nothing left to seize it,” said Antoine de Saint-Exupray. After 35 years, our new trademark is completely able to perfect.
At the time of writing this report, the pioneering bitcoin encryption in the market was trading at $ 97,300 and witnessed losses of up to 7 % last week alone.
Distinctive image from Dall-E, Chart from TradingView.com