PayPal recently introduced a new payment solution designed for small and medium-sized businesses (SMEs) operating online trading in Ireland. The initiative, called PayPal Complete Payments, provides support for various payment methods, including Apple Pay and Google Pay, across more than 20 European markets.
Research inspires PayPal launch
The decision to launch PayPal Complete Payments comes after extensive research indicating the pivotal role of a seamless payment experience in enhancing customer satisfaction and retention.
A study by PayPal and Forrester revealed that a significant portion of online shoppers (63%) will refrain from purchasing from brands with sub-par checkout processes. Furthermore, 43% of customers expressed that they were more likely to complete their purchase if their preferred payment method was available during checkout.
Online payments company PayPal is launching PayPal Complete Payments for SMEs in Ireland, which allows SMEs to accept payments including PayPal, Apple Pay, Google Pay, credit and debit cards and alternative payment methods. https://t.co/hVI0Xurb5r
— RTE Business (@RTEbusiness) May 30, 2024
Bridging the gap between SMEs in Ireland
Businesses that leverage PayPal Complete Payments have access to a comprehensive range of payment options, including credit and debit cards as well as alternative payment methods, thus catering to a diverse global audience.
Implementing this solution has yielded promising results, with businesses reporting an average increase of 4.2% in credit and debit card acceptance, especially in neighboring markets such as the UK.
“We are bringing our latest innovation to Ireland with PayPal Complete Payments, which enables small and medium-sized businesses to offer the same level of service and user experience to their customers as larger enterprises,” said Jonas Breeding, Managing Director, Northern Europe, PayPal Complete Payments. PayPal.
“With PayPal Complete Payments, businesses are seeing an average 4.2% increase in credit and debit card acceptance in neighboring markets like the UK.
Integrations with e-commerce platforms like BigCommerce and WooCommerce simplify the approval process for customers, while integrating features like Package Tracking makes it easier to resolve disputes efficiently, resulting in a significant reduction in claims for undelivered items.
This article was written by Tariq Sikdar at www.financemagnates.com.