ROCKWOOL enrols India, China, and Slovenia in Rockcycle programme

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ROCKWOOL's take-back program, Rockcycle, facilitates closed-loop recycling and is now available in 21 countries around the world – including North America, Europe and Asia.

HEDHOUSEN, Denmark, May 13, 2024 (GLOBE NEWSWIRE) — Construction and demolition waste represents 30 percent of all waste produced globally, and more than 35 percent of it ends up in landfills. annually1Which indicates the urgent need to confront this challenge.

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With Rockcycle, ROCKWOOL recovers stone wool material from construction, renovation and demolition sites and recycles it in the production process to manufacture new ROCKWOOL products. ROCKWOOL aims to offer the Rockcycle in at least 30 countries by 2030. With the addition of India, China and Slovenia, the Rockcycle is now available in Europe, North America and Asia.

“The construction industry has a waste problem. Too often, valuable materials are not collected and are misdirected into general waste, which ends up in a landfill. Fortunately, the inherent characteristic of stone wool is that it can be recycled infinitely.” “As a leader in recycling in the construction industry, we are constantly pushing the boundaries of making our products, processes and business model more circular,” says Mirella Vitale, Senior Vice President of ROCKWOOL Group.

Push for a circular economy
Rockwool faces increasing demand from architects, specifiers, engineering and construction companies, public authorities and policy makers for ways to reduce construction and demolition waste. However, there is no legislation.

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For example, steps should be taken to increase the cost of landfills to stimulate recycling and other cycling pathways, while discouraging the use of non-recyclable products. More effective would be a complete ban on the burial of recyclable materials. Among other things, this would promote dismantling rather than demolition, and thus better sorting of the different waste streams. Lawmakers should establish harmonized definitions for recycled content and byproducts, for example, and introduce harmonized standards for broad recyclability to increase the use of materials that can be recycled over and over again.

“EU legislation should set requirements and provide incentives for the use of durable and recyclable materials for the renovation of existing buildings and the construction of new ones, and increase landfill costs so that recyclable materials can continue to add value in the circular economy while reducing waste,” says Mirella Vitale.

To read more about Rockcycle go to Rock cycle® (rockwool.com).

communication:
helgi frandsen,
Phone +45 22949824
helge.frandsen@rockwool.com

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1
https://doi.org/10.3390/ma15010076


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