The centralized cloud: A barrier for startups in the developing world

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The promise of cloud computing was to expand access to the digital world across the globe, but for startups in developing countries, that promise has largely been unfulfilled. Centralized cloud services, dominated and protected by tech giants like Amazon Web Services (AWS), Microsoft Azure, and Google Cloud, often create as many obstacles as opportunities to innovation in emerging economies.

While these services initially helped accelerate the development of digital connectivity in developed countries, their centralized model has grown to pose significant challenges to sustainable growth and innovation. From technological dependency and high costs to physical infrastructure limitations, the current cloud computing model is inadvertently widening the digital divide as progress accelerates, leaving many promising young minds and startups in developing countries struggling to compete on the global stage.

Technology dependency and operational risk

Technology dependency and operational risk are among the most significant issues facing users in developing countries. In the Asia Pacific region, AWS, Azure and Google Cloud dominate the market. total The market share is 66%. This concentration leaves developing economies reliant on foreign-owned digital infrastructure, limiting local innovation and exposing businesses to service disruptions ranging from latency issues to complete outages.

Recent high-profile outages have tested the resilience of cloud infrastructure. In December 2021, AWS announced Experienced A major outage impacted critical services like EC2, S3, RDS, and Lambda for several hours. The impact was far-reaching, causing issues for major platforms like Netflix, Disney Plus, and Ticketmaster, as well as Amazon services including Prime Music, Ring doorbells, and parts of Amazon.com. For small businesses and startups, especially in developing countries, such outages can pose serious challenges, potentially leading to financial losses and impacting customer confidence. Another Notable AWS Outage in 2023 Drop Events like these underscore the continued importance of robust infrastructure and comprehensive contingency planning in our increasingly cloud-dependent world.

cost barriers

Cost barriers are another major challenge. Startups typically have a higher ratio of cloud computing to IT spending than larger companies, making cloud computing costs disproportionately burdensome. This limits their ability to scale, develop products, and innovate solutions. A cost-revealing comparison of real-time communications (RTC) services shows that in a scenario with 10 participants transferring 31.5 GB per hour, AWS would cost around $30,458 per year. By contrast, decentralized solutions can reduce this to just $590 per year—a potential 97% savings. Such stark cost differences can be a game-changer for resource-constrained startups in emerging economies.

Perhaps the most fundamental issue is that centralized cloud services pose significant operational challenges for startups in developing countries. The large volumes generated by geographically distant data centers can severely impact application performance, especially for real-time services such as video streaming or financial transactions. This performance gap puts local startups at a competitive disadvantage compared to companies in regions closer to the main cloud infrastructure.

developing world

We need to rethink our approach to cloud computing in the developing world to address these challenges. Decentralized solutions using peer-to-peer networks offer promising alternatives. These technologies distribute and process data across multiple nodes, reducing dependence on any one country’s provider or infrastructure.

By breaking down the siloed architecture of existing servers and increasing the number of geographically distributed data centers, especially in underserved areas, these solutions can optimize communication costs, enhance the overall user experience, and improve data security.

While centralized cloud services have their place, they are not a one-size-fits-all solution, especially in developing countries. Decentralized technologies promise to remove the barriers that currently limit the potential of startups in the developing world. With the potential to save up to 90% in costs, these solutions could democratize access to high-quality communications infrastructure. While we must address the challenges of reliability, scalability, and regulatory compliance, the decentralized future of cloud computing in developing economies promises a more equitable and innovative digital ecosystem.

Ayush Ranjan

Ayush Ranjan Co-founded Gathering 01 As of September 2020, he is currently serving as the CEO of the company. His work focuses on building the first decentralized communications network, with the goal of making WebRTC and real-time communications more accessible. Leveraging his experience in growth strategies and product development, Ranjan leads Huddle01’s efforts to create innovative solutions for users to access the best audio and video conferencing services around the world.

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