UBS cuts Interpublic Group to sell rating By Investing.com

UBS has revised its stance on Interpublic Group (NYSE:IPG), downgrading the stock to sell from neutral and revising its price target down to $29 from $34 previously. The decision comes as the analyst believes the consensus has not fully factored in the impact of significant account losses, including the recent departure of Amazon’s (NASDAQ:) media account.

The firm expects Interpublic Group’s organic growth to slow in 2025, forecasting a decline of 1.1%, which contrasts with the more optimistic consensus forecast of a 1.4% increase. The concern is that lower revenues could weigh on the company’s profit margins, especially since employee incentives are already below historical averages, at 2.7% in 2023 compared to the five-year average of 4.2%.

The analyst points to full-year 2024 financial results as a potential pivotal moment, suggesting that guidance for revenue and margins could be weaker than expected. This forecast is based on current trading multiples, with Interpublic Group shares trading at 11 times estimated 2025 earnings per share, which is in line with the sector despite the company’s relatively weak growth prospects.

The report raises concerns that the market has not adequately priced in potential structural issues that could lead to client losses for Interpublic Group. It also questions whether the strategic measures being implemented will be effective and timely enough to address these challenges. The analysis highlights that Interpublic Group lags in IT services, ranks fifth in media across EMEA and APAC, and has an underdeveloped core media offering.

Finally, the UBS report acknowledges some risks to its outlook. It acknowledges that a shift in momentum could occur if Interpublic Group secures a major account win, if it divests its RG/A or Huge agencies, or if it implements a major cost-cutting initiative. These factors could potentially change the trajectory suggested by the current analysis.

Interpublic Group announced its financial performance for the second quarter of 2024, revealing moderate growth before billable expenses of 1.7%, contributing to the first half growth of 1.5%.

Despite some weak performance in digital agencies and pressures in the technology and telecoms sectors, the company’s health and media brands segments have shown strong performance. Interpublic Group has also declared a quarterly dividend of $0.33 per share on its common stock, payable to shareholders of record as of September 3, 2024.

The company is targeting organic growth of ~1% for the full year, and is targeting an EBITDA margin of 16.6% by 2024. Key elements of Interpublic Group’s strategy include integrating emerging technologies such as generative AI and focusing on core media buying. The company is also exploring M&A opportunities in key growth areas and considering strategic alternatives for some of its digital agencies.

InvestingPro Insights

In light of UBS’s downgrade of Interpublic Group’s outlook, real-time data and InvestingPro’s advice provide a broader perspective on the company’s financial health. With a strong Piotroski score of 9, Interpublic Group demonstrates strong financial responsibility and stability. This, coupled with a high shareholder return and a track record of raising its dividend for 11 consecutive years, indicates a commitment to returning value to shareholders.

InvestingPro data shows a market cap of $11.62 billion and a price-to-earnings ratio of 11.39, suggesting the stock may be trading at a reasonable valuation given its near-term earnings growth. Additionally, with a dividend yield of 4.27% according to the latest data, the company has attractive income generating potential for investors.

These insights, including the fact that analysts have revised their earnings upward for the coming period, may provide some balance to the concerns raised by UBS. For those considering investing in Interpublic Group, here are 10 additional tips from InvestingPro, which can provide more detailed analysis and guidance on the stock’s potential.

For a comprehensive investment analysis and additional advice on Interpublic Group, interested investors can explore https://www.investing.com/pro/IPG.

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