A new menu battle is brewing between Wendy’s and McDonald’s this spring.
McDonald’s (mcd) – Get a free reportand Wendy (n) – Get a free reportThey have long competed with each other as two of the best fast food burger chains.
McDonald’s and Wendy’s both offer chocolate frozen treats, chocolate milkshakes and ice creams. While both desserts are delicious, the cold one is arguably better than your regular chocolate shake. The frozen one isn’t actually a chocolate shake at all, it’s a chocolate and vanilla frozen dessert, thicker than a milkshake, making it something between ice cream and a milkshake, making its customers a fan favorite.
Dave Thomas, founder of Wendy’s, has always made the fast food burger chain’s mission centered around offering customers a quality product, by saying, “Quality is our recipe.” His legacy continues with Wendy’s latest addition to the list.
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McDonald’s and Wendy’s competition is more than just a burger
McDonald’s has been ranked #1 in many different fast food categories, but one thing Wendy’s stands out from McDonald’s is its classic strawberry lemonade. Recently, McDonald’s has begun quietly competing with Wendy’s for the fan-favorite strawberry lemonade in select locations. This McDonald’s classic lemonade is made with real lemon juice and real cane sugar, and it also contains bits of real lemon pulp.
Wendy’s strawberry lemonade was one of Dave Thomas’ quirky concoctions that, with a little extra care in the product, made a huge difference in quality.
While McDonald’s hasn’t made a big deal of it in terms of bringing in the new drink, it still caught the attention of Wendy’s, which answered the call by introducing a new flavor starting March 28th, Blueberry Pomegranate Lemonade.
“We’re always listening to our fans and introducing new and exciting menu items to give them exactly what they’re craving,” said Carl Loredo, CEO of Worldwide Marketing at Wendy’s. “Dave’s Craft Lemonades have been a fan-favorite item for years, and their all-natural lemonade foundation allows us to offer flavor innovations unparalleled in the industry. We’re excited to kick off the season and give our craving encourages another irresistibly delicious flavor with Blueberry Pomegranate Lemonade.”
Wendy’s Spring is in full effect
Not only has Wendy’s launched a new flavor of its favorite strawberry lemonade, but it’s launched new menu items that offer some of the lighter options on the menu. Wendy’s now has a Grilled Chicken Wrap and a Grilled Chicken Cobb Salad.
“It’s no secret that at Wendy’s, we know Ranch,” according to Wendy’s Vice President of Culinary Innovation, John Li. “There are many who have tried to perfect grilled chicken rolls, but we don’t go snacky with our offerings. From the classic creamy ranch dressing to the warm roll perfectly folded for people on the go, our team has created a wrap worthy of the main menu.”
Wendy’s is ready to help customers eat lighter and healthier this spring with its new product line. Just like the nice spring weather, Wendy’s Blueberry Pomegranate Lemonade will be around for a limited time only.