The oldest tennis tournament – The Championships, Wimbledon (known simply as Wimbledon) – will provide AI-based voiceover and player analysis for this year’s competition.
This initiative follows a collaboration between International Business Machines (IBM) and the All England Lawn Tennis Club.
New feature for fans
like open Powered by IBM, the upcoming tool will allow tennis fans to monitor key moments of matches with audio commentary. The feature is intended to give them a more “insightful experience” when following the tournament. IBM has partnered with The All England Lawn Tennis Club to train AI in the rules and ins and outs of tennis.
In addition, the company will launch IBM AI Draw Analysis. Again, it will be based on artificial intelligence and will determine each player’s chances of reaching the final according to their recent performance and current ranking.
Jonathan Adashek – Senior Vice President of Marketing and Communications – said the innovative feature could help major sporting events such as Wimbledon increase their audience by integrating digital experiences.
“The AI and data system IBM uses to create unique experiences for fans at Wimbledon is the same technology we use to drive business transformation with customers across all sectors and industries,” he added.
Osama Al-Qassab – Marketing and Commercial Director of the All England Club – said the collaboration with IBM aims to provide additional experiences for Wimbledon fans around the world:
“This year, we are introducing new features to our digital platforms that use the latest IBM AI technology to help fans gain more insight into the singles draw and access commentary on a variety of matches through match highlight videos.”
Arguably the most famous tennis tournament in the world – Wimbledon – will start on July 3, while the Grand Final will take place on July 16. It is 146 years old and is being held in London.
Australian Open efforts
Another major tennis tournament that has introduced digital experiences is the Australian Open. He. She cooperated With Decentraland in January last year to enable fans to watch games and attend the Rod Laver Arena’s home stadium even without actually being in “The Land Down Under”.
The virtual reality platform has also released a set of 6,776 non-fungible tokens called “Art Ball NFTs”. Interestingly, each digital group represented a winning shot from all matches from the 2022 tournament.
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