Jellybean™ to Transform Phygital Landscape with Aptos Labs Investment

(Press release – San Francisco, CA, June 10, 2024)

Jellybean™a leading company in the field of vegital, received investment from Aptos Laboratories, further consolidating their partnership that aims to bridge the physical-digital divide. This strategic investment underscores Jellybean™'s ability to unify how brands interact with consumers across a growing range of products – from fan-fueled collectibles to luxury goods.

Jellybean™ is set to compete with the likes of IYK, leveraging its innovative technology to create a new standard in digital standardization. Jellybean™ seamlessly integrates a digital layer onto physical products, ensuring foolproof authentication and enabling interactive and exclusive multimedia brand experiences.

A simple click or scan of a Jellybean™-enabled product opens up a world of immersive digital content and engagement opportunities, creating deeper connections between brands and their audiences. Jellybean™ has launched its Phygital Protocol with a limited edition DJ deadmau5 gaming collection, featuring phygital products on the Aptos blockchain. This launch demonstrated the unique capabilities of Jellybean™ technology and marked the beginning of a committed partnership, with Jellybean™ positioning Aptos as the series of choice for all future drops.

“We're revolutionizing how brands interact with their customers — turning every product into a bridge to deeper customer connections,” said Bart Lipsky, Director of Business Development at Jellybean™.

“As we move into the digital age, the boundaries between the physical and digital worlds are blurring. Jellybean™ is at the forefront of this evolution, revolutionizing the way fans interact with their favorite brands,” said Chris Price, Head of Business Development: Media & Entertainment at Aptos Labs. By transforming everyday products into portals for exclusive digital experiences.

This strategic partnership underscores a shared vision for the future of consumer engagement, positioning Jellybean™ as a leader in the emerging plant-based landscape.

How Jellybean™ unlocks the future of branded products:

• Product authenticity: Ensure that every product is authentic with unchangeable Certificates of Authenticity, providing peace of mind for your customers.
• Product traceability: Providing transparency in product sourcing, and highlighting ethical and sustainable practices to reassure customers about the sources of their purchases.
• Enhance communications: Create a direct communication channel between your brand and its most important fans, helping you stay connected and deepen relationships.
• Customer relationship management: Integrate a CRM layer to manage and enhance customer relationships, convert customers into superfans and enhance product value through an immersive digital layer.

For more information about Jellybean™ and its innovative technology, visit our user booth www.jellybean.xyz/

About Jellybean™

Jellybean™ Transforms ordinary products into exclusive, immersive digital experiences for collectors and fans with a simple click or scan of the product. Using our proprietary technology, powered by the cutting-edge features of the Aptos blockchain, Jellybean™ ensures the integrity and authenticity of every collectible item, providing users with authentic, verifiable digital ownership and engaging experiences. Jellybean™ enables top brands and creators to deliver immersive digital experiences that delight their fans with early access passes, exclusive discount codes, unreleased content/music, live streaming, and more!