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Recently interview With FOX Business, Fred Thiel, CEO of Bitcoin (BTC) mining company MARA Holdings, called for an “invest and forget” strategy for retail investors looking to gain exposure to the world’s leading digital currency.
Thiel cites Bitcoin’s positive historical performance
BTC continues to trade within a mid-$90,000 range after the recent pullback from its all-time high (ATH) of $108,135. While cryptocurrency analysts are closely monitoring the price movements of the major cryptocurrency, major Bitcoin holders appear to be less concerned about short-term volatility.
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Citing Bitcoin’s historical performance, Thiel advised retail investors to adopt a long-term approach. He noted that Bitcoin ended the year at a lower price only three times in its 14-year history, including during the height of the COVID-19 pandemic. Thiel stated:
My recommendation to my kids, for example, is to invest a little bit each month in Bitcoin and forget about it. Over two, three, four years, it grows, and that’s what people do.
Thiel also emphasized Bitcoin’s continued growth, highlighting that it has risen annually by an average of 29% to 50%. However, BTC remains a high-risk asset, and risk-averse investors may hold off until the asset class achieves broader acceptance or gains official recognition from a major global economy.
For example, establishing a strategic reserve of bitcoin in the United States could solidify the legitimacy of the cryptocurrency as an asset and potentially generate significant buzz. Domino effectAnd encourage other countries to follow suit. Thiel described such a reserve as a major catalyst to push Bitcoin’s price to new highs in 2025.
Additionally, Thiel pointed to high institutional participation through exchange-traded funds (ETFs) and favorable digital asset regulations under the Trump administration as other factors that could support Bitcoin’s growth this year.
Although Thiel’s advice was directed at retail investors, recent data suggests that many are already planning to increase their Bitcoin holdings. According to a survey conducted by MicroStrategy CEO Michael Saylor, more than 75% of 65,164 respondents intend to end 2025 with more Bitcoin than they started with.
The survey reflects growing enthusiasm among retail investors, fueled by bullish developments in 2024 such as ETF approvals, the Bitcoin halving, and Trump’s election victory in November.
More companies are adding BTC to the balance sheet
Bitcoin adoption among businesses continues to grow. While MARA Holdings already He carries BTC on its balance sheet, rival cryptocurrency mining company Hut 8 recently Expanded Its holdings amount to more than 10,000 BTC.
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Other companies, such as those based in Japan Meta Planet And Canada rumblejoined the Bitcoin movement in 2024. Additionally, Bitcoin ETFs joined Accumulated Over a million Bitcoins in less than a year since its launch.
However, doubts remain. Recently Prime Minister of Japan Express Caution over the idea of creating a strategic reserve of Bitcoin, reflecting lingering doubts in some quarters. At press time, Bitcoin is trading at $97,229, up 0.7% over the past 24 hours.
Featured image from Unsplash, chart from TradingView.com
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