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OKX and McLaren Racing Host Panel on Technology in Sports and Film at Tribeca Festival

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(Press release – New York City, NY, June 15, 2023)

  • Panelists included OKX Chief Marketing Officer Haider Rafeeq, McLaren Racing CEO Zak Brown, McLaren F1 Driver Lando Norris, and director, producer and screenwriter Stephen Kay.
From left to right: director, producer, and screenwriter Stephen Kay; McLaren Racing CEO Zak Brown; Emmy-nominated filmmaker and Webby Awards founder Tiffany Schlain; OKX CMO Haider Rafeeq; and McLaren F1 Driver Lando Norris discuss the power of technology in sports, movies and cryptocurrency.

Yes, a leader in Web3 technologies, yesterday hosted a panel discussion with McLaren Racing at the Tribeca Festival titled “Need for Speed: How Technology Powers Change in Sports, Movies and Crypto”, featuring OKX Chief Marketing Officer Haider Rafeeq, President of McLaren Racing . CEO Zak Brown, McLaren F1 driver Lando Norris, and director, producer and screenwriter Stephen Kay.

The panel, moderated by Emmy Award-nominated director and Webby Awards founder Tiffany Schlain, took place in the Tribeca Screening Room and focused on how technology is transforming various industries, including sports, entertainment, cryptocurrency, and finance. During the discussion, the speakers emphasized the impact of innovation on speed, performance and efficiency in various sectors.

Said Haider Rafeeq, Director of Marketing at OKXWe’ve achieved so much together in just one year. The McLaren F1 team has a huge appetite for building on Web3 and making its heritage more discoverable to younger generations, and we want to play a big part in making that a reality for them. There are incredible stories here that can motivate a generation “The next step is to get drivers and fans involved in the sport and, in particular, celebrate McLaren’s achievements both on and off the track. Our aim is to help McLaren look beyond this future and share what we’re cooking together on our board.”

Zak Brown, CEO of McLaren Racing, said: “This session was a great opportunity to share the stage with our primary partner OKX, and discuss how technology can transform our industries. In Formula 1, we are constantly looking to innovate and leverage technology to maximize our fan engagement opportunities. Partners like OKX can support us in these commitments, and exploring how they can guide our Web3 strategy and make our sport more exciting and accessible to fans.”

OKX CMO Haider Rafique (left) and McLaren F1 Driver Lando Norris (right)
McLaren Racing CEO Zak Brown (orange left) and McLaren F1 Driver Lando Norris (orange right) with OKX CMO Haider Rafique

The 2023 Tribeca Festival is OKX’s second year in a row as presenting sponsor. The company’s multi-year partnership with the Tribeca Festival aims to open up new Web3 opportunities for creators, fans, and talent. OKX also introduced the first version of its kind 2023 Tribeca NFT Festival Ticket in january.

In May last year, OKX and McLaren Racing announced a multi-year partnership that will make OKX a primary partner of the McLaren Formula 1 team and the McLaren Shadow esports team. Through this partnership, OKX supports the team’s global fan experience, bringing exciting opportunities and product innovations that bring fans closer to the action. OKX branding appears on McLaren cars, the helmets of McLaren F1 drivers Lando Norris and Oscar Piastri, as well as the McLaren F1 Team and McLaren Shadow kits.

About OKX

The leading global technology company driving the future of Web3, OKX provides a comprehensive suite of products to meet the needs of beginners and experts alike, including OKX Wallet, NFT Marketplace and DEX.

OKX partners with some of the world’s best brands and athletes, including Premier League champions Manchester City, McLaren Formula 1, Tribeca F1, golfer Ian Poulter, Olympian Scottie James and Formula One driver Daniel Ricciardo.

As a leader in building innovative technology products, OKX recently launched a global brand campaign titled, The system needs to be rewrittenwhich calls for a new model driven by self-managing Web3 technology to replace existing mainframe systems.

To learn more about OKX Web3, download our app or visit: okx.com/ web3

About McLaren Racing

McLaren Racing was founded by racing driver Bruce McLaren 60 years ago in 1963. The team entered its first Formula 1 race in 1966. Since then the McLaren team has won 20 Formula 1 World Championships and 183 Formula 1 and Indianapolis Grands Prix 500 three times and the 24 Hours of Le Mans on its first attempt.

McLaren Racing competes across five series. In 2023, the team will compete in the Formula 1 World Championship with McLaren F1 drivers Lando Norris and Oscar Biastri, the NTT INDYCAR Series with Arrow McLaren drivers Pato O’Ward, Felix Rosenqvist and Alexander Rossi, the ABB FIA Formula E World Championship with drivers for the Neum McLaren Formula Team E Rene Rast and Jake Hughes, and the Xtreme E Championship with TeamNEOM McLaren Xtreme E drivers Emma Gilmour and Tanner Foest. The team also competes in the F1 Esports Pro Championship as McLaren Shadow, having won the 2022 Constructors’ and Drivers’ Championship.

McLaren is a Champion for Sustainability in Sport and a signatory to the United Nations Sport for Climate Commitment. that it Committed to achieving net zero by 2040 and promoting a diverse and inclusive culture in the motorsports industry.

About the Tribeca Festival

Presented by OKX, the Tribeca Festival brings diverse artists and audiences together to celebrate storytelling in all its forms, including film, television, immersive, gaming, audio storytelling, music, and online work. With strong roots in independent film, Tribeca is a platform for creative expression and immersive entertainment. Tribeca champions emerging and established voices; discover award-winning filmmakers and creators; Curated innovative experiences. It presents new technologies and ideas through premieres, exhibitions, talks and live performances.

The festival was founded by Robert De Niro, Jane Rosenthal, and Craig Hatkoff in 2001 to stimulate the economic and cultural revitalization of Lower Manhattan in the aftermath of the attacks on the World Trade Center. Tribeca will celebrate its 22nd year from June 7-18, 2023.

In 2019 James Murdoch’s Lupa Systems, a private equity firm with locations in New York and Mumbai, bought a majority stake in Tribeca Enterprises, bringing together Rosenthal, De Niro and Murdoch to grow the venture.

Disclaimer

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