Adtech

The advertising and marketing scene has changed dramatically in recent years, owing largely to technological breakthroughs. Adtech, or advertising technology, has become an essential component of how firms reach out to their target…

The intersection between Non-Fungible Tokens (NFTs) with the worlds of advertising technology (adtech) and digital art is changing how we view and interact with digital material. NFTs have grown in popularity, capturing the attention of…

The world of advertising technology, or adtech, has seen a seismic shift in recent years, thanks in large part to the incorporation of artificial intelligence (AI). AI is more than just a buzzword; it is a driving force behind dramatic…