Nuvei Corporation, a Canadian fintech company, has revealed its collaboration with Visa, a well-known figure in the digital payments space, to introduce Visa Direct in Colombia. Nuvei has become the first global payments provider to offer Visa Direct to its customers in the country.
Transfer funds to the financial account
Visa Direct, a VisaNet processing capability, facilitates the secure and instant transfer of funds directly to financial accounts via card credentials. This feature caters to many applications such as person-to-person payments, cash disbursement, bill payments, or cross-border transfers, directly to eligible debit or prepaid cards.
Colombian merchants can access Visa Direct through Nuvei's comprehensive modular payments technology platform. By leveraging Visa Direct, Nuvei merchants can offer instant payment services to their customers, with transactions processed in near real-time.
Providing instant card payments enables businesses to deliver a faster, more secure and seamless payment experience across diverse payments-driven industries.
“Offering instant payments through Visa Direct supports our strategy of providing best-in-class payment solutions tailored to the needs of each market we serve,” commented Philipp Faier, Chairman and CEO of Nuvei.
“Colombia is one of the fastest growing e-commerce markets in Latin America, and we are proud to offer our customers innovative ways to improve their payment flows, enhance user experiences, and operate at maximum efficiency.”
.@Novi Partners with @visa To apply for a direct visa in Colombia#Novi #VisaDirect #Colombia #partnership #financial technology #finance #FinancialIT pic.twitter.com/sAp9FKSKG3
– Financial Information Technology (@financialit_net) June 3, 2024
Expand your payment offerings with integration
The partnership with Visa to deploy Visa Direct underscores Nuvei's leading role in providing cutting-edge payment solutions in Colombia. Recently, Nuvei became the first global payments provider to offer direct local takeover in the country, enabling online businesses to accept card payments without relying on intermediaries or third-party payment processors.
Visa Direct is already available to Nuvei partner merchants in more than 30 European countries, including the UK, as well as in the US and Canada in North America, and in the Asia-Pacific regions of Hong Kong and Singapore. The expansion of Visa's direct access to Colombian businesses represents the latest expansion in the global strategic collaboration between Nuvei and Visa.
This article was written by Tariq Sikdar at www.financemagnates.com.
